Stock market is similar to a casino and is a gambler’s paradise. The stakes are high and so are the returns too. There is no specific trick that can help in predicting the fate of shares, there are certain factors which when tracked can help in predicting the turn of events to come to a certain extent. But the stock market is always full of surprises and one should be ready for them.
The first thing that affects the price of the stock of a company is the market sentiment surrounding it. The price of a share is very much affected by the market direction in a session. When the market is a bull market, the stock price of companies would rise and during a bear market stock price of most of the companies would fall. Stock indexes can give a clear indication of the market sentiment. Some of the stock indexes are S & P 500, NASDAQ, Dow Jones Industrial Index etc.
The stock price of a company is also determined by performance of the industrial sector the company belongs to. Usually it is seen that companies of the same industry have their stock prices rise and fall in tandem with each other. The reason for this is that market conditions affect companies of same industry in a similar fashion. There can be exceptions to this but they are rare. If this happens then is usually seen between rival companies of the same industry. A bad news in one company can benefit its competitor competing for the same target.
All the companies aim to make profit. Most of the companies are assessed based on their earnings and profits. The traders and investors use Earning per share as the bottom line and revenue as the top line to judge the health of a company and earning potential. Most companies report their earnings as quarterly results every year. Companies with good EPS and Revenue can expect good boost in their share prices and companies with low quarterly results would have a decrease in their share prices. Some companies also issue guidance which is the expected value for coming years. Based on this guidance investors can go for an investment in these shares. Close monitoring is needed for this.
Taking over of a company boosts share price of the company being taken over but a dip in price can be expected in the share price of the company which is taking over. This condition holds true if the company is being taken over at a higher price than its last stock price. A company can be taken over by cash or by stock or sometimes a combination of two.
When a company introduces a new product into the market there is an increase in its share price. This product introduction strategy can do wonders to an otherwise limp stock demand and price. The kind of companies who use this strategy are pharmaceuticals who announce clinical trials, new drugs etc.
There are many such factors that can help a keen observer decide where to invest and for how long. The trick of the trade here is observation, knowledge and monitoring.

